Asda’s £70 bike
June 17, 2009
Asda has started selling what must be the UK’s cheapest adult bike at £70 and I’m amused that its press release says it “could save you literally thousands of pounds” by comparing it to the cost of a six-zone annual travel card (£1,904). I’d love to see someone commute all year into the West End from somewhere like Epsom, Uxbridge or Epping on this 18 kg (40 lbs) bike. In fact, that sort of daily commute on any bike would be a challenge. On this bike, with its budget components, I’d be surprised if it lasted a year doing that sort of mileage.